Walmart, Target, 7-11 And Other Retailers Are Teaming Up On Mobile Wallet

They coming for our money. okay, i am impulsive already the fact that i don’t need money to buy shit…oh hell no!! they’re about to go True Blood on my ass!

TechCrunch

Because the mobile payments landscape wasn’t muddy enough, the collaborative effort between some of the biggest retailers to launch their own mobile payments network is set to be announced later today according to a report emerging this morning from The WSJ. A group of over a dozen retailers, including Walmart, Target, 7-11, and Sunoco, Inc. is calling itself the Merchant Customer Exchange (or MCX). They, too, want to add another app to customers’ smartphones which would compete with other offerings from Google (Google Wallet), the carrier-led initiative known as Isis, as well as mobile payments services from companies like PayPal, Square, Intuit, and more.

This is exactly why mobile payments aren’t happening yet: everyone wants a piece of the pie.

The group’s existence and general agenda was first outed in March of this year, also by the WSJ. The details between then and now are still essentially…

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